If your site doesn’t have a blog, you are likely losing tons of invaluable links. The real-time nature of Web 2.0 allows for searchers to find you within minutes of clicking your ‘Publish’ button. Blog search engines track blogs in a totally different manner than what you’re used to. Publishing an article on a regular website requires patience as search engines could take weeks to index it.
Real-time tracking allows internet surfers to find today’s post today. This can create a link building benefit, especially for sites that publish often. Think about it like this: Search engines show only sites that have established track records. In order to gain exposure, you must first rank well. Blog search engines show the most recent results. Can you see how that is a huge opportunity for newer sites? Their material can be found, which will definitely lead to more links as long as the content is legit.
Technorati and Google Blog Search are two of the places you could get your blog posts indexed. If you haven’t already done it, ‘Add A Blog To Your Site’! It can add loads of back-links naturally.
One tip that has been very effective on some of my sites is asking people to link to my posts. This technique can be extremely powerful if you provide the HTML that creates the link at the end of the post. People will sometimes be quite excited at that point, and will often decide on a whim that your post is worth linking to. It’s often quite a bit easier for them if you already have the code there. Some people will use the code and some people won’t. Either way, it reminds them that they should like to your article.
In a previous article, “It’s All About The Content,” I outlined some ways you can make your posts and articles worth linking to. Asking people to link to you probably won’t bear any fruit if your articles are worthless or thrown together. On the other hand, articles that are authoritative and interesting will likely get linked to often.
Tips For Getting Links By Asking
- Ask visitors to link to content that rocks.
- Don’t write content that is garbage.
- Be polite and grateful when people link to you.
- Link back every once in a while.
Without question, the most masterful way in the universe to generate back-links is to create content that rocks. Writing effective link bait awesome content can take time, but it will almost always be worthwhile. The best content will always get linked to more often than content that is at best so-so.
Tips For Creating Awesome Content
- Write extensive and exhaustive how-tos.
- Create lists that help people to learn the topic.
- Create controversy about well known individuals and companies.
- Ask questions and then answer them.
- Run polls on your site to determine what people would most want to learn about.
- Choose 10 top blogs in your niche and read them often. You will learn and also get ideas for content for your site.